Thursday, September 5, 2013

Losing the Logo

by Julie

Is this impossible, or what?

I would love a new purse for the fall. It's time to put away my warm-weather purse, and my favorite cool-weather purse is beginning to show signs of wear.


Picking out a new purse should be easy, right? Not so much.

Maybe it's me. Maybe I'm asking too much. Here are my requirements:
It needs to be large enough to hold my iPad.
I prefer it not be cross-body.
I would like it to have some style, versus being a lump.

All of those make it easy, right? But wait, I have one more requirement:
No logo. No brand name. I find that I love the Michael Kors purses (not that I can afford them), but that giant MK is a real turnoff. And unless it's a gift - which I hope never to receive - I'll never carry Coach. Someone gave me a knockoff Kate Spade purse once. Counterfeits are illegal - and I was so embarrassed to be carrying something like that, that I pried the logo off the side of the purse before using it.

Now, to be fair, I have a pair of Tory Burch flats that I absolutely adore. (Also a gift. Are we seeing a pattern here?) The thing is, her logo doesn't look like a logo. The medallion at the front of the shoe looks more like a design element. I'm totally okay with that.

Anyway, my summer purse fits the no-logo bill and I love it. My winter purse's logo is almost invisible, so that's good. But the selection of new purses out there *without* logos is slim.

Even the super affordable purses out there have brand names all over their exteriors. Can't a purse be simply a purse, without also being a billboard advertisement?

I'll be heading over to DSW soon to continue my quest. That's where I found my logo-less purse last time. Wish me luck!

If you have any suggestions of where else to shop, let me know!


39 comments:

Shirley said...

I hadn't thought about changing purses yet. Thanks for reminding me!

Neha Elecwire said...
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Patricia Winton said...

My position on wearing, carrying things with logos is that the company should pay me a billboard fee for advertising. The buying public--not only in America--has bought into the hype that it's cool to be seen in a "designer" label. I refuse to buy.

Shel said...

It's a brand name, but it's not obnoxious (no big logos), and fits all your requirements - how about a Vera Bradley bag? I have one (and as a plus they are cloth and washable and I can put my book pins on it and start a ton of conversations), and I love it. There's a pattern for every taste. There's a Vera Bradley outlet in the Chicago Outlet malls, just this side of Aurora. And if you call me, I'll even meet you there *grin*. p.s. There's a picture of mine on my Facebook in the Photos section.

Book Dragon said...

I have such a hard time finding a purse. I got lucky and found my current one on clearance two winters ago. I didn't care that it was a "summer" purse, it was purple and had great pockets. Now it is older and hasn't aged well. I'm dreading the search for a new one.

Good luck with your hunt :-)

Aurian said...

It is so difficult to find a new purse! I want a shoulder bag, not a handbag, as I prefer to have my hands free. And it has to have lots of zippered compartments, so I can instantly find anything I need. It has to fit a book, my sunglasses and car glasses, and my camera and a bottle of water occasionally.
I had a bag I thought pretty, but it was just too small. Now I have a slightly smaller bag which is not really pretty, but works perfectly for my needs. I think I will buy another one as backup. I buy my purses at the market place for 10 to tmax 25 euro, instead of an expensive bag shop.

Sue said...

I'm pretty picky when I look for a new purse as well...One thing I look for is a purse with long, round handles so I can put it on my shoulder and it isn't riding under my arm pit...round because it tends to stay on my shoulder better and BIG. I have so much stuff in my purse my girls say I need a hoist to carry it. My summer one is a tote bag with an author's logo on the front, but it's pink and yellow so won't work for winter. I also have at least 100 bookmarks from my favorite authors

Acemommy said...

Have you tried Longchamp? There isn't a huge logo on it but the design is familiar enough that people would know what kind of bag it is. The med and large have two shoulder straps, a zipper and a flap that buttons over. I have had my black one since 2010 and it looks pretty good, no visible wear, etc. My medium sized one has even fit my laptop in it in a pinch. They are also any season bags. Happy shopping! Post your results when you finally buy something!

Anonymous said...

I also am funny bout logo's etc !!! I bought a b.makowsky purse from t.j.max with no logo and i love it !!!! It was 130.00 which is twice as much as i normally spend ;)

Denise Z. said...

Try consignment shops. I found a Pendleton purse (talk about a logo, but only if you're a Pendleton fan, otherwise people just think, hey, nice fabric) at a consignment store for $50, which was about 1/3 retail. I would have paid full price, so I scored. You can also go to the Pendleton website - great selection, and I'm pretty sure you can find several to meet the iPad and stylish requirements. Fun topic, btw.

Julie Hyzy said...

I saw your pic, Shel. Very pretty purse! I love when I see other people carrying those, but I'm a solid-color girl. Boring, yeah, but I can't help it :::grin:::

Julie Hyzy said...

Sometimes shopping for a purse can be as hard as shopping for a bathing suit! (hmm... maybe not.) As hard as shopping for jeans though.

Julie Hyzy said...

Exactly - having my hands free is a requirement too. My eldest daughter carries a handbag with no straps. The kind you tuck under your arm. I can't do that. I'd forget it somewhere!

Julie Hyzy said...

Room for bookmarks is a must! :::grin:::

Julie Hyzy said...

I've never heard of Longchamp. I will definitely check them out!

Julie Hyzy said...

T.J. Maxx. Forgot about them. I like that store!

Julie Hyzy said...

I've never heard of Pendleton, either. I will check them out as well!
I think it's a fun topic, too. Thanks!

Julie Hyzy said...

PS - LOVE the idea of a consignment shop! Great idea!

Julie Hyzy said...

No problem!

Julie Hyzy said...

I agree. I think it's cool to just be ourselves. Whatever that means for each person.

7LucyP said...

Check out Fossil. From my experience, although I haven't needed to buy one for a few years, the logo is a hanging one and easily removed.

Julie Hyzy said...

Now that's classy!

Sally R said...

Personally I love Coach bags, but it has to come from an Outlet, they have much less garbage on them. But I would suggest Target. I was looking at their bags earlier this week. Found one I really liked, but then remembered that I absolutely didn't need it.

Kaye Killgore said...

Pendleton is great. Great workmanship, beautiful fabric. The wool is made right here in Oregon. I like Baggallini, small logo, lots of pockets, etc. designed by airline stewardesses and are very practical.

Julie Hyzy said...

By garbage, do you mean hardware/bling? I don't like too much of that, either.

Julie Hyzy said...

That's two for Pendleton. I will be checking them out next week!

Joanie said...

Can I play devil's advocate here and ask if you would let one of your books go out without your name on the cover to show who the creator was? Or even if you name was only printed inside on the title page? That's kind of what you're asking them to do. They created the purses.

Okay, now I'm taking off the DA cap and saying I don't like ostentatious logo's either, but it seems only fair to ask the question.

Debra said...

I carry my iPad around too and have given up on purses. My bag is made by Tucano ( discreet label). Check out the Tom Bihn site too. They do have labels but are great bags.

Julie Hyzy said...

Well there's an interesting question! I think there's a pretty big difference between a book and a purse where this topic of logo/name is concerned.
I pick up books to read because of the author name on the cover, whereas I buy purses because their style/color/features. If books didn't have author names associated with them, we readers would have a terrible time keeping up with writers we like, wouldn't we?

Also, as an author, I'm not asking anyone to *wear* my book when they're out shopping, dining, hanging with friends, etc. In a book's case, the author name is part of the product. Part of why a particular title is chosen. For me, at least, that isn't true (with manufacturers) when it comes to purses.

The good thing about this is that even though the purse manufacturers - as you state - have the right to put their names on them because they made them, I have the right to choose options that are logo-free, or at least low-beam-logo. And I do.

Fun question. Thanks.

Julie Hyzy said...

Ooh, more brands to try out. Thanks!

Rachelle21 said...

I like Donna Sharp bags. Her logo is her signature that is small but one can recognize the bags if you have used them. I have carried a purse for years.

Joanie said...

Hang in there, Julie. You'll find one :)

Julie Hyzy said...

Thanks, Rachelle!

Diane P said...

DSW is my favorite place to look for purses. I found one style, kelly & katie, that also has flaps on the ends for my cell phone so it doesn't get lost in the jumble. Last year I bought two different colors because I love the style so much.
No outside label.

Anonymous said...

Can I ask why you do not like Coach bags! I have one that is over 10 years old and is still looking good. I have bought a couple of Coach bags since, and I have to say, they hold up well. I have a Coach outlet where I live, so I am not sure if I would ever pay lots of $ for a bag. Isaac Mizrahi has some cute bags on QVC.

Patti S.

Julie Hyzy said...

The summer purse I'm carrying now (that I'm about to switch out of) is Kelly & Katie! I love it - it's darling with all sorts of perfect pockets.

Julie Hyzy said...

I would imagine Coach bags are very well made, but it's the giant logo - and all the big "C" letters that they use to decorate their bags - that turn me off. I don't want to carry one because I feel as though prominent logo takes away from a person's ensemble. Instead of being an accessory, it's more a focal point. In many ways -- and this is just me talking -- I would feel like I'm carrying a billboard for the company.
My preference (and many people will argue that it's boring) is to have all pieces of an outfit work together. Even though it's great to have a standout piece from time to time, I feel that if I carried a Coach bag, that focal point would always be the standout no matter what I wore.

Maybe I'm overanalyzing :::grin:::

CindyD said...

LOL! I recently decided I'm done with my summer/travel purse - I bought it at the Mesa swap meet two years ago for $8! It's fucsia with green polka dots and I loved it at the time - has room for all my stuff and my husband's sun hat, etc and a water bottle pocket.

Monique Lehnhardt said...

I totally agree. The only logo I want on my clothing is my monogram. Of course since I'm from the South, we monogram everything. Your monogram tells the world your story, a designer's logo just tells the worls how much you spent. Tacky. Why not just hang the price tag where everyone can see. I have lots of purses because I like to coordinate with my clothes. Also if you change daily, you don't winf up carrying around a lot of stuff. I try to remove the logo whenever possible and avoid purses where the logo is the fabric. Good luck.