At first, I worried about speaking events and putting myself out there - not exactly in my comfort zone. But over time, I grew to love the promotional part of the business almost as much as I enjoy writing. Meeting readers and booksellers and other authors is fun.
When Murder Passes the Buck came out in 2005 and I went on the road to promote it in the Michigan Upper Peninsula, my editor told me I was Midnight Ink's highest selling author before and during the trip. Wow, it worked. All that time, money, and commitment paid off (at least while I was traveling).
But times have changed in 5 short years. I've been to events for myself and other authors where very few people show up. Is everyone living in virtual reality online? Where did they go?
- Do you go to bookstores when authors visit?
- Do you attend library talks and presentations?
- Do you discover new authors through blog tours?