Sunday, July 27, 2008

That Screaming Commercial Guy

By Kate

Am I the only person who finds being screamed at by a certain product spokesperson annoying? Make that "pulling-hair-out-by-the-roots annoying. Nails-on-the-blackboard annoying. And yet, there he is every day, many times a day, smiling and screaming at me to buy whatever he's being paid to hawk. And, alarmingly, the list of the products he's hawking is growing.

Why is that? Do people really like being screamed at? Do they listen to him? Do they actually buy those products because of his screaming?

Am I missing something here?

Personally, as soon as I see that neat black beard, I hit the MUTE button. Like greased lightning. I hear enough noise without adding that racket to it. In fact, I'd like to take this opportunity to address the companies who hire him. First of all, I NEVER listen to his commercials. After hitting the MUTE button, I usually pick up a magazine or newspaper, or leave the room to do a chore. As a result, I don't hear what he's hawking or even see what the product looks like. Therefore I won't be buying said product unless I see it in the store and actually need it. So you're wasting your advertising dollars on me, bubs.

And here's something else I've been wondering. Is that screaming guy's normal voice? Does he talk like that at home?
"HONEY, WOULD YOU PASS THE BUTTER?"
"EXCUSE ME, I JUST NEED TO PASS BY YOU SO I CAN TAKE THAT SEAT DOWN THE PEW."
"DON'T TELL ANYONE I TOLD YOU THIS BUT . . ."

Well, you get the idea.

If you agree, please add your comment. Maybe some ad executive out there will see this and pass the word along: WE DON'T LIKE SCREAMING! USE YOUR INSIDE VOICE!

So there.

Kate